NEW: UNITE STUDENTS BRAND FILM 2026

In an attempt to counteract the overuse of Artificial Intelligence and disruptive technology at the moment. I went for an a ultra-naturalistic approach. Shooting on longer lenses to create an intimicy. It also felt nice to move away from the wide angle look which has been used so often in commercials in recent years. My goal was to move the camera as little as possible - creating a realism whilst also maintaining a polished commercial look.

Aside from the VOD films, we also delivered social first assets - purely observational moments. No music.